Job Type
Full-Time
Location
Kerala / Remote Hybrid (Preferred)
Experience
0–2 Years
About the Role
We are looking for a smart, proactive, and enthusiastic Junior Digital Marketing & Analytics Executive to join Sigosoft Private Limited.
The ideal candidate should be interested in digital marketing, analytics, content creation, and client communication. This role involves monitoring website performance using Google Analytics (GA4), managing social media activities, creating SEO-focused blogs, and supporting various marketing and business growth activities based on analytics insights.
This is a growth-oriented role for someone who wants hands-on exposure to international IT business marketing, AI-driven workflows, and modern digital growth strategies.
Key Responsibilities
Google Analytics & Website Monitoring
- Monitor GA4 reports and website traffic performance
- Track user behavior, conversion funnels, bounce rates, and traffic sources
- Identify issues and opportunities from analytics reports
- Prepare simple weekly/monthly performance reports
- Coordinate with the technical team for analytics-related improvements
Digital Marketing & Social Media
- Manage company social media accounts
- Create and schedule engaging posts for LinkedIn, Instagram, Facebook, etc.
- Monitor social media engagement and audience growth
- Support branding and online visibility initiatives
Content & Blog Management
- Create SEO-friendly blog content for the website
- Research trending IT and technology topics
- Update website content when required
- Work with AI tools for content research and optimization
Client Communication
- Communicate with clients professionally through email and messaging
- Follow up with leads and ongoing discussions
- Coordinate internally to ensure timely responses
- Maintain proper communication records
Additional Responsibilities
- Support lead generation and digital campaigns
- Assist in improving website conversion performance
- Conduct competitor and market research
- Support marketing automation and AI-assisted workflows
- Perform other business growth tasks assigned by management
Required Skills
- Basic understanding of Google Analytics (GA4)
- Good communication skills in English
- Basic knowledge of social media marketing
- Content writing and blogging skills
- Understanding of SEO fundamentals
- Ability to learn quickly and work independently
- Good organizational and reporting skills
- Familiarity with Canva, ChatGPT, or AI tools is an advantage
Preferred Qualifications
- Bachelor’s degree in Marketing, Business, IT, Journalism, or related fields
- Certifications in Digital Marketing or Google Analytics are a plus
- Freshers with strong interest and practical skills can also apply
What We Offer
- Opportunity to work with international clients
- Exposure to AI-driven digital marketing workflows
- Career growth in analytics, SEO, and business strategy
- Friendly and flexible work environment
- Hands-on learning across multiple digital domains
How to Apply
Send your CV, portfolio (if available), and a short introduction here or email to: