Mobile-app-vs-website-Yeyiphi-esisisombululo-ngcono-kwi-eCommerce-business

Ishishini le-e-commerce likhulu kwaye liyakhula mihla le. Ngaphambi kokudalwa kwezicelo eziphathwayo, onke amashishini eCommerce akwazile ukusebenza ngempumelelo ngenxa yeewebhusayithi zabo zeCommerce. Iivenkile ezininzi ezikwi-intanethi zenza ezazo ii-apps ezihamba kunye newebhusayithi yazo.

Iiwebhusayithi ezimbalwa ngenxa yoko zisabela kwizixhobo ezahlukeneyo ezineempawu ezongezelelweyo ezilungiselelwe izisombululo zeselfowuni.

Unokukhuphela okanye ufake usetyenziso lweselfowuni kwi-smartphone okanye ithebhulethi yakho kwiVenkile yeGoogle Play okanye iApple Store.

Iiwebhusayithi ezimbalwa ke ngoko zilungelelanisa izixhobo ezahlukeneyo ezineempawu ezongezelelweyo ezilungiselelwe izisombululo zeselfowuni.

Iiaplikeshini eziphathwayo zinokukhutshelwa okanye zifakwe kwi-smartphone okanye iitafile zakho ngokubanzi ngeGoogle Play Store okanye iApple Store. Kananjalo zinokufumaneka nge-intanethi kwaye zikhuphele idatha, ebekwe kwimemori yefowuni. Usetyenziso oluninzi lweselfowuni aludingi nxibelelwano lwe-intanethi kuba ulwazi kunye nedatha zikhutshelwe ngokufanelekileyo ngaphakathi kwesicelo.

 

Loluphi olona khetho lulungileyo phakathi kwe-eCommerce app kunye newebhusayithi? 

Kuba zombini zineenzuzo zazo, kunzima ukunika impendulo enye yokugqibela. Eso sizathu sokuba ucinge ngezi ndlela zimbini, zisetyenziselwa ntoni, kwaye ungazakha njani. 

 

izicelo E-Commerce 

Izicelo ze-eCommerce eziphathwayo zenziwa ngokucacileyo kwiifowuni eziphathwayo. Banikezela ngamava eselula angaqhelekanga kubasebenzisi kwaye bajonge ukwenza lula ukuthenga, ukuba luncedo ngakumbi, kunye nokonwabisa ngakumbi. Abasebenzisi nabo banokuzisebenzisa ngaphandle koqhagamshelo lwe-intanethi.

Ukusetyenziswa ngokwesiqhelo kuqhutywa umsebenzi kwaye injongo yazo esisiseko kukufumana abasebenzisi ukuba bafezekise loo misebenzi. 

Abasebenzisi abafana ne-eCommerce izicelo eziphathwayo kuba zibavumela ukuba bazobe kunye nenombolo yabo yokuqala. Ukuba unesicelo, ungasebenzisa imiyalezo evelayo ukuthumela iingcebiso kubasebenzisi bakho kwaye ubacebise kakhulu zonke iindaba zamva nje, iimveliso ezintsha, kunye nasiphi na izaphulelo kunye neentengiso ozenzayo.

Usetyenziso lweselula luvumela abasebenzisi ukuba bathenge ngendlela elula. Ubuchwephesha obutsha obufana nenkqubo yokuhlawula ngeselfowuni “Apple Pay” ibavumela ukuba bathenge izinto ngaphandle kwengxaki yokufaka iinkcukacha zekhadi labo letyala.

Ngayo nayiphi na imeko, kuya kufuneka uqonde ukuba iiselfowuni zineenkqubo ezicothayo ngakumbi kuneePC, ke isicelo sakho esiphathwayo asiyi kuba nenketho yokuba neempawu ezinzima ezifana newebhusayithi yakho. Isicelo se-eCommerce kufuneka sibe nokusebenza okukhulu kunye noyilo olulula. 

Ukuba ufuna ukuba nesicelo esiphumeleleyo se-eCommerce, kufuneka ukwazi ukucwangcisa isicelo. Nantsi yonke into ekufuneka uyazi ngaphambi kokwakha isicelo se-eCommerce.

 

Izinto eziluncedo kwi-Mobile Applications

Ngokukhawuleza kuneWebhsayithi zeMobile

Ngaba ukhe wanamava xa isikhangeli sakho siqhubeka nokulayisha? Ukuba ne-intanethi ecothayo kuyakhathaza. Nangona kunjalo, musa ukugweba ngokukhawuleza. Mhlawumbi umoni yiwebhusayithi ephathwayo. Abantu bathanda ukusebenzisa usetyenziso oluphathwayo kuba bekhawuleza kwaye benobuchule ngakumbi. Ziyilelwe ngokukodwa ukwenza imisebenzi ngokukhawuleza, kungekhona konke konke njengewebhusayithi eziphathwayo ezinokusebenza njengebrawuza ukufikelela kwiindawo ezahlukeneyo ze-intanethi. 

 

Inika amava omsebenzisi angcono 

Izicelo eziphathwayo zinemisebenzi engaphezulu kunye neempawu ezisebenziseka lula xa zithelekiswa neewebhusayithi eziphathwayo. Abaphuhlisi bezicelo abaphezi bezama ukusebenza kwizisombululo zabo zesicelo, nto leyo ebangela ukuba usetyenziso oluselfowuni lubonakale lungokwemvelo kwaye luqhubela phambili. 

 

Eyona njongo ibalulekileyo yophuhliso lwesicelo esiphathwayo ayikokwenza nje usetyenziso olunokusebenza ngokufanelekileyo. Usetyenziso olusebenzayo lweselula lwenziwa nge-UI ebalaseleyo.

 

Iimpawu ezikhethekileyo zeZixhobo

Ukwanda kwezicelo ezininzi zidityaniswa nezixhobo zobuchwepheshe obuphezulu. I-Intanethi yezinto, umzekelo, inxulumanisa izixhobo eziqaqambileyo ukwenza lula imisebenzi enzima. 

Imibutho yeTekhnoloji isebenzisana nabaphuhlisi bezicelo ukunyusa amandla ezixhobo zabo kunye nokwandisa izivumelwano zabo. Iinkqubo zeendawo zokuthengisa, iitrackers, izixhobo zekhamera, kunye nokuchongwa kweradiofrequency zisetyenziselwa ukunceda ishishini leCommerce liphumelele. 

 

Ixesha elininzi elichithwe kwii-Mobile Apps 

Usetyenziso lweselula luthatha ulawulo lwehlabathi. Abasebenzisi bachitha inani elikhulu leeyure kwizicelo eziphathwayo endaweni yokujonga i-intanethi ngeewebhusayithi eziphathwayo. Esi sisalathiso esindilisekileyo sokuba ukwenza isicelo seselula yeyona ndlela ifanelekileyo ngelixa usenza iwebhusayithi yeCommerce. 

 

Ingxelo evela kwimithombo esemthethweni ibonisa ukuba inani labantu abasebenzisa izicelo zeselula liye landa ngokumangalisayo nge-6% ngokuqhubekayo, ngokukodwa kwiinkalo ze-eCommerce ezifana ne-eCommerce kunye nokuthengisa.

 

Ibonelela ngokuFikelela ngaphandle kwe-Intanethi

I-intanethi ayizukubakho ukuze ikuncede. Nakweyiphi na imeko, isicelo sakho esiphathwayo siyakwenza. Uninzi lwezicelo eziphathwayo zinokuthi nangayiphi na imeko zisetyenzwe ngaphandle koqhagamshelo lwe-intanethi kuba zifakwe kwizixhobo zakho. Eli nqaku likuvumela ukuba uqhubeke usebenza kwaye ufezekise imisebenzi emincinci de i-intanethi ibuye. 

 

Ukungalungi kwezicelo zeMobile

 

Ifuna Ixesha Elingakumbi kunye Neenkcitho 

Ukufaka izicelo kunokuba nzima ukuvelisa ishishini lakho le-eCommerce kwaye kubiza ngakumbi! Yinkqubo enzima. Oku kuthetha ukwakhiwa kwezicelo ezihambelanayo kunye ne-Android kunye ne-IOS, okunokuthetha ukugaya amaqela amabini ahlukeneyo abaphuhlisi kwiqonga ngalinye. 

 

Ikhapha Inkqubo Enzima 

Kunzima kakhulu kunokuba unokucinga. Ayipheli ngokuqesha abaphuhlisi abanezakhono. Kukwakho nentaphane yeengongoma ezinomdla into engaphaya kophuhliso olucetywe kakuhle. Kuya kufuneka uzinze kukhetho oluninzi olunokuchaphazela wonke umsebenzi weshishini lakho ekuhambeni kwexesha. Ngaphandle kobuchule bobugcisa, kuya kufuneka uxhomekeke kwiqela lakho kwaye ulindele ukuba lizakulunga.

 

Iingxaki kwiNkqubo yoLondolozo

Kufuneka ucinge ngemiba yexesha elizayo enokuthi ivele ngenxa yeemfuno eziguqukayo zabantu. Khumbula malunga neentsingiselo kunye nemiba enokuthi ihambe njengoko usiya phambili neshishini lakho. Inkxaso yesicelo nayo ibalulekile. Ukugcinwa kwemihla ngemihla kufuneka kuthathelwe ingqalelo ukuzama ukungaphulukani nabasebenzisi. Enye into, umthengi wakho unokukhangela amaqonga angcono. 

 

iiwebhusayithi ze-eCommerce 

Iiwebhusayithi bezisoloko zibalulekile kwiimveliso ze-eCommerce kwaye aziyi kutshintsha naliphi na ixesha kungekudala. Zixabisekile kwaye ziluncedo kakhulu kubasebenzisi. 

 

Ukuba nobukho be-intanethi ngokufanayo kuyakunceda ekufumaneni abasebenzisi abatsha kwaye ukuba awunayo iwebhusayithi, akunakwenzeka ukuba ube nokukhetha ukuzoba abantu kwaye ubazise kuhlobo lwakho. Ngelixa izicelo zingakholeleki kwiibrendi ezisele zinegama ngoku, azinakuba luncedo kakhulu kwimibutho emitsha. Konke okufuneka uyazi ngoku yindlela yokwenza iwebhusayithi.

 

Izinto eziluncedo kwiiWebhsayithi zeMobile

 

Iyafikeleleka kuzo zonke izixhobo

Logama nje kukho isikhangeli se-intanethi, iiwebhsayithi eziphathwayo ziyafikeleleka ngaso nasiphi na isixhobo. Ukufana akuyi kuba ngumba, ukunika ishishini lakho isiphatho esibanzi phakathi kwabathengi bakho. Ayenzi mahluko nokuba yi-Android okanye i-iOS. Akukho mfuneko yokuba bakhuphele nantoni na, uqhagamshelo olufanelekileyo lwe-Wi-Fi, kwaye zonke zisetiwe. 

 

UkuSebenza kweeNjini zoPhando 

Ukuba ufuna ukunceda ishishini lakho ngokusisiseko, isikhundla sikaGoogle lolona khetho lukrelekrele lwakho. Ukwenza iwebhusayithi yeshishini lakho le-eCommerce kuya kukuvumela ukuba uchaze iindlela ze-SEO ezinokwandisa itrafikhi yakho ngokusisiseko, ekucingelwa ukuba yeyona ndlela ifanelekileyo yokukhuthaza uphawu.

 

Ukusebenza kweNdleko

Ngokungafaniyo nophuhliso lwe-app, kulula kwaye kuyakhawuleza ukwenza iiwebhusayithi. Ke, uphuhliso lwewebhusayithi ephathwayo lufuna iindleko ezincinci kunye nomzamo omncinci, kukunika ithuba elingakumbi lokungena kwezinye izinto ezibalulekileyo kwishishini lakho leCommerce. 

 

Ukungalungi kweeWebhsayithi zeMobile

Ngaphandle koFikelelo ngaphandle kweintanethi 

Sele uyazi oku, nangona kunjalo, kusafanelekile ukugxila kuyo. Qwalasela ukuba kunokwenzeka ukuba abasebenzisi bakho bafune ukukhangela iinqwelo zabo okanye uluhlu lwezinto abanokuzifumana. Abanakuyenza loo nto kwiwebhu yewebhu ephathwayo yewebhusayithi yakho, kwaye oko kukuzicima okuzenzekelayo kubasebenzisi bakho. 

 

Ufudo olufana nesantya sokulayisha 

Eli lelona candelo libuthathaka lezisombululo zewebhu eziphathwayo, ngakumbi kwiivenkile ezikwi-intanethi. Ithintela unikezelo kunye nokubanakho kweshishini kuba ujongano alulungiselelwanga kakuhle ukuba lusetyenziswe. Loo maqhosha amancinci acaphukisayo, ukusondeza kunye nokusondeza ngaphandle, izicatshulwa ezincinci, kwaye phantse yonke into encinci malunga nayo yenza abasebenzisi bacinezele iqhosha lokuphuma ngoncedo.

 

Ulondolozo nenkxaso

Iiwebhusayithi ezongezelelweyo kufuneka zigcinwe yonke imihla. Uninzi lwabanini sayithi baqesha iinjineli zesoftware ezinetalente nezifundileyo ezinokubenzela umsebenzi. Ukongeza, umxholo wewebhusayithi nawo uya kubiza imali eninzi, ngakumbi ukuba uceba ukusebenza kwi-SEO yakho. 

 

Ujongano olungenabuhlobo kakhulu 

Sonke siyayazi le nto. Yinto ebangela ukuba kutheni uninzi lwabasebenzisi bethanda ukusebenzisa usetyenziso lweselfowuni endaweni yokusebenzisa iwebhusayithi ukusebenzisa amaqonga abawathandayo. Iwebhusayithi ephathwayo ayilulungelelanisi ujongano lwayo ngokuxhomekeke kwisixhobo, ikhuthaza amava omsebenzisi ongenakuzinceda.

 

Iingcamango zokugqibela

Ukukhetha phakathi kokwakha isicelo se-eCommerce kunye ne-website ye-eCommerce lukhetho ngamnye usomashishini we-eCommerce kufuneka enze yedwa ngokuxhomekeke kwiimfuno zabo kunye neziphumo ezinokuthi zibe khona. Kunzima ukutsho ukuba enye ibhetele xa ithelekiswa nenye kuba zombini zineempawu ezimangalisayo kunye neengenelo ezingenazo omnye. 

 

Ngokufanelekileyo, ukuba kunokwenzeka, kufuneka ube nazo zombini. Ukuba ngokwenene uzama ukungena kwi ishishini le-eCommerce inokuba kungekudala kakhulu ukuba uqalise ukucinga malunga nophuhliso lwesicelo ngoku. Nangona kunjalo, ekugqibeleni, izigqibo ezibini zamkelekile kwaye akukho mpendulo ichanekileyo. 

 

Ke, isicelo se-eCommerce vs iwebhusayithi, sithini isigqibo sakho?